Monday, October 5, 2009

Marketing Strategist position for SureMilk

Marketing Strategist

Company Profile

SureMilk was founded in 2007 with the mission to empower mothers to be more comfortable, confident, and knowledgeable about nursing and to improve the care given to infants -- especially that given to under-weight infants, premature babies, and those with "failure to thrive" diagnoses -- and to ensure that mothers are given the most up-to-date information about the health of their child and themselves. We have a portfolio of home diagnostic devices for the infant care market, and still more in development. SureMilk plans to begin selling the first of these products within the next six months and believe we can become a dominant player within a few years by providing products that answers common questions that new parents have. Our dynamic working environment allows employees to participate in a young startup with all the excitement that entails.

Position Description

SureMilk is looking for someone to develop and execute a marketing plan. As a startup with a portfolio of products and IP you will have the opportunity to take control of all aspects of the marketing functions. The responsibilities of this position include:

  • Design and conduct market analysis and produce a marketing plan.
  • Develop a distribution strategy for SureMilk's innovative products and put your plan into action by contracting with distributors.
  • Assist and provide recommendations in the development of new ideas and products.

Start date and weekly time requirements are flexible and you will have ample time to ease into the position. Salary and equity are commensurate with experience and position within the company.  Much of the work could be done from home but occasional trips to our office in Research Triangle Park would be required.  While we initially seek an intern, the position could grow into full-time in the future if both parties are amenable to such a transition.

Position Qualifications

Candidate should be comfortable working in a newly established company, and most importantly, have interest in the infant care market and a commitment to helping solve the problems that new mothers face every day. The ideal candidate is a self-starter with excellent organizational and planning abilities. The candidate must be comfortable framing problems and determining what must be done to solve them. Being a people-person with communication skills is a must.

Please send your resume to

Howie Rhee, MBA
Managing Director
Center for Entrepreneurship and Innovation
Fuqua School of Business, Duke University
Room E167J
919-617-1123 mobile

Watch our video:

Duke Entrepreneurship Links:
- Entrepreneurship at Duke -
- A Duke Resource for Entrepreneurs:
- Weekly Education Series -
- Connect with Duke Entrepreneurs -
- Find a startup -
- Duke Start-Up Challenge -
- Entrepreneurship and Venture Capital Club -
- Twitter -
- Entering the Duke Start-Up Challenge? See example business plans - email me for a copy of Business Plan Pro (advert)

1 comment:

Allen Smith said...

Good info, plenty of thank you to the author. It’s puzzling to me now, basically, the usefulness as well as significance is overpowering. Tremendously thanks again and better of luck!

head lice treatment