We are interested in finding one or more Fuqua MBAs interested in interning for blinkytv.com. They would be charged with developing and executing the strategy for the company under my guidance. We are also hiring a product savvy engineer to build out the site.
BlinkyTV.com is a social video network for kids under 13, anchored by the best age-appropriate videos on the web. Our editors comb the leading video sites and package the best videos for playback in our custom media player on blinkytv.com. Each of our kid customers can create a profile of his favorite videos and share them with his friends. Kids can also rate videos and submit links to videos that they want us to add to the site.
Costs are low since we are leveraging the bandwidth and other hosting costs of the leading video sites like Youtube, Veoh and Aniboom. We will generate revenue via advertising initially through an ad network targeting kids like GoFish. While we expect most traffic to occur virally there may be opportunities to supply editorialized kid videos in our custom player to leading game portals like Miniclip, Addicting games and Wild Tangent.
Existing video sites like Youtube are innapropriate for younger kids. Videos are racy and violent and the comments are uncencored. While BlinkyTV streams videos from Youtube and other sites, comments and links are edited out. BlinkyTV will be the first social video network built from the ground up just for kids.
If you're interested, email me at hwr2@duke.edu
Check it out.
Howie
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